Photta is an AI virtual try-on widget purpose-built for enterprise Shopify Plus apparel brands. One script tag in theme.liquid — or a programmatic ESM import for Hydrogen storefronts — drops the widget across every store in your organization, cutting return rates 25–30% from launch day.
Enterprise apparel brands on Shopify Plus operate at the scale where a one-percent reduction in return rate translates to hundreds of thousands of dollars in recovered margin. Virtual try-on attacks the root cause — fit and silhouette uncertainty — before the shopper ever reaches checkout.
Manage one Photta subscription across all your Shopify Plus expansion stores. Assign per-store widget keys from a single dashboard, then roll out to every regional storefront simultaneously.
Photta ships an ESM module for Shopify Hydrogen and custom headless storefronts. Import once, call Photta.init() on your product page, and enterprise-grade virtual try-on is live in any React or custom frontend.
Photta cohort data across enterprise apparel brands shows quarterly return rates drop from ~28% to ~20% within three months. Biggest impact on dresses, outerwear, and premium denim — the highest-AOV categories in your catalog.
Shopify Plus merchants run flash sales and global launches that spike traffic instantly. Photta's Enterprise tier provides dedicated concurrency so try-on performance never degrades under load.
Sign up at business.photta.app and copy your pk_live_… key from the Photta Business dashboard. Enterprise accounts get per-store keys under one subscription.
For Online Store storefronts, paste the script tag before </body> in theme.liquid. For Hydrogen, import the ESM module and call Photta.init() with your pk and a target selector.
Set brand colors, button placement, and which product types activate try-on from the Photta dashboard. Push changes live instantly — no Shopify theme republish or Hydrogen redeploy required.
Theme.liquid before </body>; Hydrogen storefronts use ESM import. Replace pk_live_REPLACE_ME with your key from the Photta Business dashboard.
<!-- Standard Online Store install: theme.liquid before </body> -->
<script
src="https://widget.photta.app/sdk.js"
data-pk="pk_live_REPLACE_ME"
defer></script>
<!-- Hydrogen / React: programmatic init -->
import { Photta } from 'https://widget.photta.app/sdk.esm.js';
Photta.init({ pk: 'pk_live_REPLACE_ME', target: '#try-on-mount' });Enterprise clothing brands running separate Shopify Plus stores for the US, EU, and APAC assign per-region Photta keys. Each storefront delivers a localized try-on widget while sharing one Enterprise subscription and dashboard.
Shopify Plus brands that have moved to Hydrogen for performance use Photta's ESM module. One import and a single Photta.init() call adds virtual try-on to any React component in the custom frontend — zero widget rebuild needed.
Enterprise fashion brands use Photta's dedicated concurrency during limited-edition drops and seasonal launches. Shoppers can try on premium pieces at peak traffic without degraded response times or widget failures.
Photta's AI is fine-tuned on apparel: knit drape, denim weight, lace transparency, and leather sheen all render accurately on the shopper's uploaded photo — across every product category in your Plus catalog.
The Photta ESM module integrates with Shopify Hydrogen, custom React frontends, and any headless architecture. Programmatic init gives engineering full control over widget lifecycle and placement.
Assign unique widget keys per Shopify Plus store from one Photta dashboard. Roll out, pause, or reconfigure any storefront independently without touching the others.
Shoppers preview the exact size, color, and variant they plan to purchase. The add-to-cart selection matches their try-on choice — reducing size-confusion returns across your entire enterprise catalog.
Photta's Enterprise tier reserves processing capacity for your brand. Flash sales, influencer drops, and global launches hit the widget without queue delays or timeout failures.
Per-SKU try-on counts, conversion deltas, ROI calculation, and cross-store roll-up reporting in the Photta dashboard — the data your merchandising and operations teams need.
Three tiers from $49/mo, all with a 14-day free trial and no credit card required to start. Enterprise custom tiers available.
View plans30-second install or ESM import, 14 days free, no credit card. Ship it enterprise-wide before your next launch.
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