What Botika is
Botika is an AI fashion photography service from Botika E.Y LTD, with a web app and an iPhone app. You upload a photo of a garment and get it back on an AI model. Its site lists four products:
- On Model: swap the model and the background in a photo you already shot on a person. The pose and the size stay the same.
- Flat Lay: turn a flat lay into an on-model photo. You pick the model, the pose and the background.
- Mannequin: turn a mannequin photo into an on-model photo, in the same three choices.
- Video: turn your images into short motion clips.
Botika's FAQ says a photo takes about 15 minutes to process and that it fixes problems at no extra cost.
Botika pricing (checked 29 September 2026)
| Plan | Billed monthly | Billed yearly | What the plan includes |
|---|---|---|---|
| Pro | $55 a month, 50 credits a month | $46 a month ($552 a year), 600 credits up front | 2K images, a limited set of models and backgrounds, video, no Botika watermark |
| Advanced | $120 a month, 100 credits a month | $100 a month ($1,200 a year), 1,200 credits up front | Everything in Pro, plus 4K images, all models and backgrounds, team collaboration, your own footwear in flat lays and custom background colors |
| Enterprise | Custom | Custom | Everything in Advanced, plus AI models and backgrounds made for your brand, quality control by Botika's team and custom retouching briefs |
- Credits: 1 credit per photo, 5 per video.
- Rollover: unused credits roll over without limit while you stay subscribed. If you cancel, the rolled-over credits expire at once and the current cycle's credits last until the end of the billing period.
- Retouching: yearly plans include retouch rounds, in which Botika's team fixes what you point out: 2 rounds per photo with 2-day delivery on Pro, 3 rounds with 1-day delivery on Advanced. Monthly plans do not include them.
- More credits: the FAQ says a plan can start from 20 credits a month and be raised mid-month up to 450, and that one-off packs of up to 150 credits can be bought on the billing page. The pricing page does not list their prices.
- Trial: you can start for free. The pricing page does not say how many credits the trial includes.
Source: botika.com/pricing, checked 29 September 2026. Prices in US dollars.
What one photo costs
Botika charges 1 credit per photo. Photta charges 5 credits for a studio photo of a garment on a model at 2K, and 6 at 4K. Dividing each plan's price by the photos it buys:
| Plan | Price | Photos | Cost per photo |
|---|---|---|---|
| Botika Pro, monthly | $55 a month | 50 | $1.10 |
| Botika Advanced, monthly | $120 a month | 100 | $1.20 |
| Botika Pro, yearly | $552 a year | 600 | $0.92 |
| Botika Advanced, yearly | $1,200 a year | 1,200 | $1.00 |
| Photta Hobby, monthly | $14 a month | 30 | $0.47 |
| Photta Seller, monthly | $29 a month | 100 | $0.29 |
| Photta Brand, monthly | $79 a month | 300 | $0.26 |
| Photta Studio, monthly | $249 a month | 1,000 | $0.25 |
A Photta yearly plan costs ten times the monthly price for twelve months of credits, which brings a photo down to $0.21 on Studio and $0.24 on Seller.
The price per photo leaves out two things:
- What happens to unused credits. Botika's roll over for as long as you subscribe. Photta's monthly credits reset at the end of each billing month; on a yearly plan, each month's credits stay usable for two months.
- Who fixes a bad result. Botika's yearly plans include retouch rounds by its team. Photta has no human retouching. Each plan includes free do-overs every month (5 on Hobby, 10 on Seller, 25 on Brand, 60 on Studio), and after that a do-over costs 3 credits.
Botika and Photta, feature by feature
| Botika | Photta | |
|---|---|---|
| What you upload | A flat lay, a mannequin photo or a photo on a person | Photos of the garment: the front, and optionally the back and a detail |
| Models | Botika's model library; models made for your brand on Enterprise | A model catalog, your own model built with Model Maker (4 credits), or a photo of a real adult model you upload |
| Poses | Chosen when you convert a flat lay or a mannequin photo; on-model photos keep their pose | Pose Changer: 1 to 4 new poses for a photo you already have (3 credits per pose) |
| Resolution | 2K on Pro, 4K on Advanced | 2K, or 4K on any paid plan for 1 more credit |
| Human retouching | Included on yearly plans | Not offered |
| Video | 5 credits per video | Short videos from templates |
| Beyond clothing | Your own footwear in flat lays, on Advanced | Jewelry, eyewear, ghost mannequin (4 credits), Background Remover and AI Upscale (1 credit each) |
| Team | Team collaboration on Advanced | 1, 2, 5 or 15 seats, depending on the plan |
| API | No API documentation or API pricing on its site | REST API on every plan, paid in the same credits |
| Languages | English (website and iPhone app) | 19 languages |
Botika's ratings
Botika's iPhone app, "Botika - AI Models for Fashion", has 3.9 out of 5 from 85 ratings on the US App Store (checked 29 September 2026). We found no rating for the web app from a source we could check, so the tables on this page show no star ratings.
Botika and Shopify
Botika's pricing FAQ still explains how plan upgrades are billed in its Shopify app, but its Shopify App Store listing, Botika Connector, said the app was not available when we checked on 29 September 2026. If you plan to work through Shopify, ask Botika how it works today.
Who each one suits
Botika suits you if you already have on-model, mannequin or flat lay photos and want them on different models, you want people to retouch your results as part of a yearly plan, or you buy once a year and want credits that never lapse while you subscribe. Enterprise teams can have models and backgrounds made for their brand.
Photta suits you if you want a lower cost per photo, you sell jewelry, eyewear or other products alongside clothing, you want your own model or new poses from photos you already have, or you need an API or an app in your own language.
Try both on the same garment
The fairest test is the same product photo in both. New accounts get 20 free credits, enough for 4 photos at 2K. Buying credits once or starting a paid subscription removes the Photta watermark. Buy one-time credits without a subscription, or choose a monthly or annual plan for recurring credits and lower top-up rates.