Shopify × Eyewear

The virtual try-on widget for Shopify eyewear stores

Photta is an AI virtual try-on widget for Shopify eyewear brands — face-shape aware, frame-width accurate, photorealistic. One script tag into theme.liquid, 30 seconds, live on every Shopify theme.

Why Shopify eyewear stores need virtual try-on

Online eyewear has a structural problem: shoppers cannot tell if frames will work on their face shape from a flat product photo. Expensive home-try-on logistics solved it for big brands. Photta delivers the same confidence boost inside your Shopify store — no shipping, no returns from pure styling doubt.

  • 30-second Shopify install

    One script tag in theme.liquid — no App Store wait, no theme rebuild. Works with every Shopify 2.0 theme from Dawn to any custom eyewear theme.

  • 👓

    Face-shape detection

    Photta detects the shopper's face shape (round, oval, square, heart) and renders the actual selected frame on their face — width, bridge, and temple length all accurate.

  • 📈

    Eyewear's highest-ROI category

    Photta cohort data shows eyewear conversion lifts 28%+ on product pages with the widget enabled. One of the highest return-on-install figures across all categories.

  • 🌍

    Shopify Markets ready

    29 languages auto-detected. Sunglasses and optical frames sell globally — Photta works identically on every regional Shopify Markets storefront.

Built for Shopify eyewear stores at every scale

30s
Shopify install time
+28%
Avg eyewear conversion lift
−26%
Photta cohort return reduction
29
Languages for global Shopify stores

How Photta installs on your Shopify eyewear store

  1. 1

    Get your widget key

    Sign up at business.photta.app and copy your pk_live_… key from the dashboard.

  2. 2

    Paste the script into theme.liquid

    Open Online Store → Themes → Edit code, find theme.liquid, and paste the snippet just before </body>.

  3. 3

    Customize and ship

    Enable eyewear product types, choose brand colors and button position. Publish from the Photta dashboard — no theme republish needed.

The Shopify install snippet

Paste this into your theme.liquid right before the closing </body> tag. Replace pk_live_REPLACE_ME with your key from the Photta Business dashboard.

<script
  src="https://widget.photta.app/sdk.js"
  data-pk="pk_live_REPLACE_ME"
  defer></script>

Shopify eyewear store use cases

🕶️

Shopify DTC sunglasses brand

Fashion sunglasses DTC brands on Shopify lift conversion 25–35% on $80+ styles. Shoppers verify the frame works on their face before committing — try-on drives same-session checkout.

👁️

Shopify optical frame store

$200–$800 designer optical frame stores on Shopify use Photta to cut the typical 30%+ optical return rate. Shoppers see the frame on their actual face before placing an order.

🏪

Independent optician on Shopify

Independent opticians running Shopify use Photta to compete with chain-store home try-on programs. Same confidence boost, zero shipping logistics.

Everything a Shopify eyewear store needs

👁️

Face landmark detection

AI identifies eye position, nose bridge, and temple width. Frames place correctly on every face shape in the shopper's Shopify product-page photo.

🎨

Color and lens accurate

Tortoiseshell, matte black, gradient lenses, and mirror tints — all preserved from your Shopify product photo onto the shopper's face.

📏

Frame-width correct

A 51mm frame renders at the correct relative width on the shopper's face. Shoppers see whether frames will be too narrow or too wide before buying.

🎨

Theme-native Shopify styling

Inherits your Shopify theme's font and color palette automatically — looks built into your eyewear store, not bolted on.

🛒

Shopify variant add-to-cart

The try-on result shows the chosen frame color's add-to-cart button, pulled directly from Shopify variant data including pricing.

📊

Per-frame conversion analytics

See which Shopify frame SKUs convert best after a try-on. Use the data for category-page merchandising and new-arrivals sequencing.

Shopify eyewear store FAQ

Yes — every Shopify 2.0 theme is supported. The widget renders into a target div in your product template or floats automatically. Works with Dawn, Studio, and any custom eyewear or lifestyle theme.

Pricing built for Shopify eyewear stores

Three tiers from $49/mo, all with a 14-day free trial and no credit card required.

View plans

Add virtual try-on to your Shopify eyewear store today

30-second install, 14 days free, no credit card. Lift conversion on every frame SKU.

Start free trial
Shopify Virtual Try-On for Eyewear — Photta | Photta