Shopify × Dresses

The virtual try-on widget for Shopify dress stores

Photta is an AI virtual try-on widget for Shopify dress retailers — silhouette-aware, body-shape inclusive, photorealistic. Drop one script tag into theme.liquid and shoppers preview your dresses on their own body before they buy.

luxe.shop
Vibes Hoodie

LUXE BASICS

Vibes Hoodie

$58

Try-on opens here →

Why Shopify dress stores lose orders — and how to stop it

Dress return rates routinely exceed 35% — higher than any other apparel category. Silhouette uncertainty is the root cause: a flat product photo cannot show how a fit-and-flare or bodycon will sit on a specific body. Shopify dress stores pay that cost in returns and Shopify transaction fees on replacement orders. Photta closes the gap.

  • ⚡

    Installazione Shopify con un solo script tag

    One script tag in theme.liquid — no App Store wait, no theme rebuild, no developer required. Live on Dawn, Studio, and every Shopify 2.0 theme the same day.

  • 🎀

    Silhouette-aware AI

    Photta's AI understands how an A-line drapes differently from how a bodycon clings. The shopper sees the real silhouette of your dress on their body, not a generic overlay.

  • 📉

    Progettato per ridurre i resi di abiti

    La variazione del tasso di reso si può osservare analizzando i propri ordini all'interno di un singolo periodo di reso.

  • 🌍

    Body-shape inclusive

    The AI works across body shapes, ethnicities, and sizes from XS through 4X+. No standard-model bias. Every Shopify shopper sees themselves accurately.

Built for Shopify dress brands that want fewer returns

35%+
Avg dress return rate(NRF, 2024)
1
Script tag da installare
Proprio
Foto: quella dell'acquirente, non di una modella
0
Configurazione per SKU

How Photta installs on your Shopify dress store

  1. 1

    Get your widget key

    Sign up at business.photta.app and copy your pk_live_… key from the dashboard.

  2. 2

    Paste the script into theme.liquid

    Open Online Store → Themes → Edit code, find theme.liquid, and paste the snippet just before </body>.

  3. 3

    Customize and ship

    Enable dress product types in the dashboard, pick brand colors and button position. Changes go live instantly — no Shopify theme republish needed.

The Shopify install snippet

Paste this into your theme.liquid right before the closing </body> tag. Replace pk_live_REPLACE_ME with your key from the Photta Business dashboard.

<script
  src="https://widget.photta.app/sdk.js"
  data-pk="pk_live_REPLACE_ME"
  defer></script>

Shopify dress store use cases

👰

Shopify Plus bridal store

Shopify Plus bridal boutiques let brides preview wedding dresses before booking fittings. Cuts no-show appointment rates and helps brides shortlist confidently from a Shopify catalog.

🎉

DTC occasion-wear brand on Shopify

Prom, gala, and holiday-party DTC brands on Shopify Basic and Advanced see the highest conversion lift when shoppers can preview the look on themselves. Occasion intent is strong — Photta seals the sale.

🌍

Multi-region Shopify Markets dress catalog

Global dress retailers running Shopify Markets get the same try-on widget across every regional storefront, automatically adapting to 29 languages and local sizing conventions.

Everything a Shopify dress store needs

✨

Drape physics

AI renders fabric physics correctly on the shopper's body: chiffon flows, satin sits, and knit clings — each matching the actual dress's construction.

📐

Length-aware

Mini, midi, maxi — the AI shows the correct hem length on the shopper's actual proportions, not a model of a different height.

🎨

Theme-native Shopify styling

Inherits your Shopify theme's font and color scheme automatically. Looks like a built-in part of your dress store.

🛒

Shopify size add-to-cart

From the try-on result, the shopper picks their confirmed size and the matching variant goes into the Shopify cart in one tap.

🌈

Color and print accurate

Florals, prints, and color blocking render true to the product photo. Shoppers see the actual print scale on their body, not a sample swatch.

📊

Per-style conversion analytics

See which Shopify dress styles lift conversion most after a try-on. Use the data to inform homepage merchandising and campaign focus.

Shopify dress store FAQ

Yes — every Shopify 2.0 theme is supported, including Dawn, Studio, Refresh, and any custom fashion theme. The widget renders into a target div in your product template or floats automatically if you skip that step.

Pricing built for Shopify dress stores

Tre livelli di prezzo, con tariffazione mensile; i prezzi attuali sono disponibili nella pagina dei piani. Prova gratuita su ogni piano, senza necessità di carta di credito.

View plans

Stop losing Shopify dress orders to fit anxiety

Installazione Shopify con un solo script, prova gratuita, nessuna carta di credito. Aggiungi Photta al tuo catalogo di abiti oggi stesso.

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